Sponsor: SWITCH-Asia Programme, European Union
Partners: TU Delft, the Netherlands and Asian Institute of Technology in Vietnam (AITVN)
Implementation duration: 03 years, from 04/2012 to 04/2015
Website: www.getgreen.vn
Objectives
- Promote sustainable consumption in Vietnam and enhance capacity of consumers associations in supporting consumers towards more sustainable consumption behaviors
- Aim to establish 50 groups of “GetGreen Vietnam”, and more than 1000 change agents will be trained in the projects
Activities and results
- Study on Vietnam consumers’ behaviors, motivations and challenges towards sustainable consumption behaviors
- Develop methology and toolkits for GetGreen Vietnam, including GetGreen Guidebook, guidance materials for trainees and website for consumers interaction
- 10 test groups in Ho Chi Minh city and Hanoi
- Over 1000 consumers in 50 groups of GetGreen will become “changing agents” to promote sustainable consumption behaviors
- Organize “Sustainability Festivals” in 4 big cities of Vietnam: Hanoi, Da Nang, Ho Chi Minh city and Can Tho